The Mayfield/Graves County Chamber of Commerce’s goal is to promote local businesses. During the COVID-19 coronavirus outbreak that has impacted those same businesses, their promotion efforts have continued but in a different vein.
The Chamber continues to send members daily emails, but instead of announcements or offerings within the community, information has been geared toward sharing information about COVID-19, safety tips, and information to employees and businesses that may need state or federal assistance.
An email sent last week included a link to the state website, information on how to file for unemployment, and a “Do Not Enter If Sick” sign for businesses to place on their entranceways. Another had links to Gov. Andy Beshear’s daily updates, disaster loan information, and the Chamber’s Mayfield Strong Facebook page.
Chamber President Denise Thompson said their outreach regarding the coronavirus was prompted by an effort to share information about the virus and how businesses were being affected.
“We saw a lot of inaccurate or misleading information on social media and we wanted to provide our community with a reliable source for local information,” she said. “Also our restaurants were scrambling to develop safe ways to get their food out to the public and needed help in promoting their adjusted hours and procedures.”
They developed a list of member restaurants in one location. Thompson said it was helpful to individuals and business that were organizing group donations.
She added that their outreach to the business community has also served as a reminder regarding their function to serve the local economy.
“In times like these, having a partner to call on for resources, advice and support is helpful. Many small businesses have called needing guidance on how to operate their business while keeping their customers and employees safe,” Thompson said. “I am proud to say many of our businesses are developing creative and out-of-the-box ways to reach their customers.
“We have a strong and vibrant business community,” she added. “The days ahead are going to be difficult, but I believe we will all work together and come out stronger.”